World Model · podcast knowledge graph

Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)

2024-05-16 · 95 min · 68 entities

Asserted relationships

  • 0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239
  • → references Playing Win Strategy Really Works book
    0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X
  • 0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Crux-How-Leaders-Become-Strategists/dp/1541701240
  • → references David Velez person
    0.77 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://linkedin.com/in/david-v%C3%A9lez-1004875
  • → references Third World First Singapore 1965 book
    0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Third-World-First-Singapore-1965-2000/dp/0060197765
  • → references Churrascaria concept
    0.77 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://en.wikipedia.org/wiki/Churrascaria
  • 0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Play-Bigger-Dreamers-Innovators-Dominate/dp/0062407619
  • → authored Play Bigger book
    0.62 · ×2
    evidence rules-v4
    author of Play Bigger
  • → hosted by Lenny Rachitsky person
    0.55 · ×2
    evidence rules-v4
    Feed author/publisher: Lenny Rachitsky
  • → works at Quantcast company
    0.50
    evidence rules-v4
    president at Quantcast
  • → works at Quantcast company
    0.50
    evidence rules-v4
    president at Quantcast
  • → discusses Technology company
    0.40 · ×2
    evidence rules-v4
    Feed category: Technology
  • → discusses Business concept
    0.40 · ×2
    evidence rules-v4
    Feed category: Business
  • → discusses Entrepreneurship concept
    0.40 · ×2
    evidence rules-v4
    Feed category: Entrepreneurship
  • → references penname.co website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://penname.co/
  • → references Careers website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://international.nubank.com.br/careers
  • → references coinbase.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://coinbase.com/
  • → references sequoiacap.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://sequoiacap.com/
  • → references nubank.com.br website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://nubank.com.br/en
  • → references robinhood.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://robinhood.com/
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://linkedin.com/pulse/working-backwards-press-release-template-example-ian-mcallister
  • → references sofi.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://sofi.com/
  • → references affirm.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://affirm.com/
  • → references lemfi.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://lemfi.com/
  • → references bankofamerica.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://bankofamerica.com/
  • 0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://building.nubank.com.br/nubank-achieves-world-record-with-nubolao
  • → references Nubank Culture And Values person
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://building.nubank.com.br/nubank-culture-and-values
  • 0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://fastcompany.com/3006797/innovation-method-behind-swiffer-madness
  • → references citi.com website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://citi.com/
  • → references santanderbank.com website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://santanderbank.com/
  • → references hks.harvard.edu website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://hks.harvard.edu/
  • → references Authorizedbuyers website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://support.google.com/authorizedbuyers/answer/6136272
  • → references The Gilded Age person
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://hbo.com/the-gilded-age
  • → references lomi.com website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://lomi.com/

Entities found in this episode

websites 34

  • mentioned penname.co website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://penname.co/
  • mentioned Careers website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://international.nubank.com.br/careers
  • mentioned coinbase.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://coinbase.com/
  • mentioned sequoiacap.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://sequoiacap.com/
  • mentioned nubank.com.br website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://nubank.com.br/en
  • mentioned robinhood.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://robinhood.com/
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://linkedin.com/pulse/working-backwards-press-release-template-example-ian-mcallister
  • mentioned sofi.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://sofi.com/
  • mentioned affirm.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://affirm.com/
  • mentioned lemfi.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://lemfi.com/
  • mentioned bankofamerica.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://bankofamerica.com/
  • 0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://building.nubank.com.br/nubank-achieves-world-record-with-nubolao
  • mentioned citi.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://citi.com/
  • mentioned santanderbank.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://santanderbank.com/
  • mentioned hks.harvard.edu website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://hks.harvard.edu/
  • mentioned Authorizedbuyers website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://support.google.com/authorizedbuyers/answer/6136272
  • mentioned lomi.com website
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://lomi.com/
  • references penname.co website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://penname.co/
  • references Careers website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://international.nubank.com.br/careers
  • references coinbase.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://coinbase.com/
  • references sequoiacap.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://sequoiacap.com/
  • references nubank.com.br website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://nubank.com.br/en
  • references robinhood.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://robinhood.com/
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://linkedin.com/pulse/working-backwards-press-release-template-example-ian-mcallister
  • references sofi.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://sofi.com/
  • references affirm.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://affirm.com/
  • references lemfi.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://lemfi.com/
  • references bankofamerica.com website
    0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://bankofamerica.com/
  • 0.38 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://building.nubank.com.br/nubank-achieves-world-record-with-nubolao
  • references citi.com website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://citi.com/
  • references santanderbank.com website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://santanderbank.com/
  • references hks.harvard.edu website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://hks.harvard.edu/
  • references Authorizedbuyers website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://support.google.com/authorizedbuyers/answer/6136272
  • references lomi.com website
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://lomi.com/

books 12

  • 0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239
  • 0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X
  • 0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Crux-How-Leaders-Become-Strategists/dp/1541701240
  • 0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Third-World-First-Singapore-1965-2000/dp/0060197765
  • 0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Play-Bigger-Dreamers-Innovators-Dominate/dp/0062407619
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Good-Strategy-Bad-Difference-Matters/dp/0307886239
  • 0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Playing-Win-Strategy-Really-Works/dp/142218739X
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Crux-How-Leaders-Become-Strategists/dp/1541701240
  • 0.77
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Third-World-First-Singapore-1965-2000/dp/0060197765
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://amazon.com/Play-Bigger-Dreamers-Innovators-Dominate/dp/0062407619
  • mentioned Play Bigger book
    0.72 · ×2
    evidence rules-v4
    author of Play Bigger
  • authored Play Bigger book
    0.62 · ×2
    evidence rules-v4
    author of Play Bigger

persons 10

  • mentioned David Velez person
    0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://linkedin.com/in/david-v%C3%A9lez-1004875
  • references David Velez person
    0.77 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://linkedin.com/in/david-v%C3%A9lez-1004875
  • mentioned Lenny Rachitsky person
    0.70 · ×2
    evidence rules-v4
    Feed author/publisher: Lenny Rachitsky
  • hosted by Lenny Rachitsky person
    0.55 · ×2
    evidence rules-v4
    Feed author/publisher: Lenny Rachitsky
  • mentioned Nubank Culture And Values person
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://building.nubank.com.br/nubank-culture-and-values
  • 0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://fastcompany.com/3006797/innovation-method-behind-swiffer-madness
  • mentioned The Gilded Age person
    0.45 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://hbo.com/the-gilded-age
  • references Nubank Culture And Values person
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://building.nubank.com.br/nubank-culture-and-values
  • evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://fastcompany.com/3006797/innovation-method-behind-swiffer-madness
  • references The Gilded Age person
    0.38
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://hbo.com/the-gilded-age

concepts 7

  • mentioned Churrascaria concept
    0.90 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://en.wikipedia.org/wiki/Churrascaria
  • references Churrascaria concept
    0.77 · ×2
    evidence rules-v4
    Link in episode "Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)": https://en.wikipedia.org/wiki/Churrascaria
  • mentioned Business concept
    0.50 · ×2
    evidence rules-v4
    Feed category: Business
  • mentioned Entrepreneurship concept
    0.50 · ×2
    evidence rules-v4
    Feed category: Entrepreneurship
  • 0.42 · ×2
    evidence rules-v4
    Be fundamentally different, not incrementally better | Jag Duggal (Nubank, Facebook, Google, Quantcast)
  • discusses Business concept
    0.40 · ×2
    evidence rules-v4
    Feed category: Business
  • discusses Entrepreneurship concept
    0.40 · ×2
    evidence rules-v4
    Feed category: Entrepreneurship

companys 5

  • mentioned Quantcast company
    0.62 · ×2
    evidence rules-v4
    president at Quantcast
  • mentioned Technology company
    0.50 · ×2
    evidence rules-v4
    Feed category: Technology
  • works at Quantcast company
    0.50
    evidence rules-v4
    president at Quantcast
  • works at Quantcast company
    0.50
    evidence rules-v4
    president at Quantcast
  • discusses Technology company
    0.40 · ×2
    evidence rules-v4
    Feed category: Technology
Episode description as stored
Jag Duggal is chief product officer at Nubank, a decacorn neobank founded in Brazil. It’s valued at over $30 billion, is bigger than Coinbase, Robinhood, Affirm, and SoFi combined, has 100 million customers (more than Bank of America!) while only operating in three countries in Latin America, and 80% to 90% of its growth comes through word of mouth. Prior to Nubank, Jag was a director of product management at Facebook, a senior vice president at Quantcast, and a product leader at Google. In our conversation, we discuss: • How Nubank builds a fanatical user base • Tactics for driving word-of-mouth growth • Measuring customer love through the Sean Ellis score • The importance of strategic clarity • The role of category design in creating successful products • Why companies should strive to be “fundamentally different,” not “incrementally better” • Nubank’s vision for an AI-powered banking future — Brought to you by: • WorkOS —Modern identity platform for B2B SaaS, free up to 1 million MAUs • Mercury —The powerful and intuitive way for ambitious companies to bank • OneSchema —Import CSV data 10x faster — Find the transcript at: https://www.lennysnewsletter.com/p/be-fundamentally-different-jag-duggal — Where to find Jag Duggal: • LinkedIn: https://www.linkedin.com/in/jagduggal/ — Where to find Lenny: • Newsletter: https://www.lennysnewsletter.com • X: https://twitter.com/lennysan • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/ — In this episode, we cover: (00:00) Jag’s background (04:34) Nubank’s remarkable achievements (06:01) Nubank’s product development process (11:23) Nubank’s values (12:16) Building products people love fanatically (15:21) The Sean Ellis score (21:27) An example project using the Sean Ellis score (25:07) Picking up the phone and calling customers (28:20) The importance of starting small and iterating (30:42) Pushing back effectively (34:10) Uncovering pain points through customer research (37:53) An example of setting a clear hypothesis (42:01) Developing a strategy (52:16) “Be fundamentally different, not incrementally better” (53:10) Category design (57:37) Nubank’s founding story and goals for the future (01:00:46) Advice for adding new product lines (01:03:46) The future of fintech and banking (01:09:23) AI corner (01:12:34) Failure corner (01:20:24) Key takeaways (01:22:11) Lightning round — Referenced: • Nubank: https://nubank.com.br/en/ • Coinbase: https://www.coinbase.com/ • Robinhood: https://www.robinhood.com/ • SoFi: https://www.sofi.com/ • Affirm: https://www.affirm.com/ • Lemonade: https://www.lemfi.com/ • Bank of America: https://www.bankofamerica.com/ • Nubank achieves a world record with more than 7 million people participating in NuBolão in one month: https://building.nubank.com.br/nubank-achieves-world-record-with-nubolao • Nu México carries out first financial transaction 20 meters under the depth of the sea: https://www.bnamericas.com/en/news/nu-mexico-carries-out-first-financial-transaction-20-meters-under-the-depth-of-the-sea • David Vélez on LinkedIn: https://www.linkedin.com/in/david-v%C3%A9lez-1004875 • Cristina Junqueira on LinkedIn: https://www.linkedin.com/in/crisjunqueira • Edward Wible on LinkedIn: https://www.linkedin.com/in/adamedwardwible • Sequoia Capital: https://www.sequoiacap.com/ • Churrascaria: https://en.wikipedia.org/wiki/Churrascaria • Nubank’s real foundation: our culture and values: https://building.nubank.com.br/nubank-culture-and-values/ • Working Backwards Press Release Template and Example: https://www.linkedin.com/pulse/working-backwards-press-release-template-example-ian-mcallister/ • Sean Ellis test: https://productcoalition.com/using-sean-ellis-test-for-measuring-your-product-market-fit-c8ac98053c2c • How to know if you’ve got product-market fit: https://www.lennysnewsletter.com/p/how-to-know-if-youve-got-productmarket • Reid Hoffman on LinkedIn: https://www.linkedin.com/in/reidhoffman/ • Ultravioleta: Nubank expands its premium card offer and adds n