The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)

2023-08-13 · 85 min · 71 entities

episode page audio

Asserted relationships

→ references Cody Morgan person

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://linkedin.com/in/cody-morgan
→ references Reverse Etl A Primer 4e6694dcc7fb website

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://medium.com/memory-leak/reverse-etl-a-primer-4e6694dcc7fb
→ references Contrarians Guide Leadership Steven Sample book

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
→ references Art Adventure Leadership Understanding Resilience book

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
→ references Our Flag Means Death Season book

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1
→ hosted by Lenny Rachitsky person

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evidence rules-v4
Feed author/publisher: Lenny Rachitsky
→ recommended Contrarians Guide Leadership Steven Sample book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
→ recommended Contrarians Guide Leadership Steven Sample book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
→ recommended Art Adventure Leadership Understanding Resilience book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
→ recommended Art Adventure Leadership Understanding Resilience book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
→ recommended Our Flag Means Death Season book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1
→ recommended Our Flag Means Death Season book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1
→ discusses Technology company

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evidence rules-v4
Feed category: Technology
→ discusses Business concept

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evidence rules-v4
Feed category: Business
→ discusses Entrepreneurship concept

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evidence rules-v4
Feed category: Entrepreneurship
→ references penname.co website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://penname.co/
→ references salesforce.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://salesforce.com/
→ references hubspot.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://hubspot.com/
→ references amplitude.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amplitude.com/
→ references snowflake.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://snowflake.com/
→ references notion.so website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://notion.so/
→ references gong.io website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://gong.io/
→ references segment.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://segment.com/
→ references getrecast.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://getrecast.com/
→ references cal.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://cal.com/
→ references Lessons From Scaling Ramp Sri Batchu Ramp Instacart Opendoor website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://lennyspodcast.com/lessons-from-scaling-ramp-sri-batchu-ramp-instacart-opendoor
→ references Marketing Technology person

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://reforge.com/courses/marketing-technology
→ references braze.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://braze.com/
→ references Adobe Marketo person

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://business.adobe.com/products/marketo/adobe-marketo.html
→ references mparticle.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://mparticle.com/
→ references rudderstack.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://rudderstack.com/
→ references hightouch.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://hightouch.com/
→ references thena.ai website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://thena.ai/
→ references Marketing Essentials person

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://marketingevolution.com/marketing-essentials/media-mix-modeling
→ references Silo website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://tv.apple.com/us/show/silo
→ references appsflyer.com website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://appsflyer.com/
→ references customer.io website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://customer.io/
→ references branch.io website

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evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://branch.io/

Entities found in this episode

websites 42

mentioned Reverse Etl A Primer 4e6694dcc7fb website

0.90

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://medium.com/memory-leak/reverse-etl-a-primer-4e6694dcc7fb
references Reverse Etl A Primer 4e6694dcc7fb website

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://medium.com/memory-leak/reverse-etl-a-primer-4e6694dcc7fb
mentioned penname.co website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://penname.co/
mentioned salesforce.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://salesforce.com/
mentioned hubspot.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://hubspot.com/
mentioned amplitude.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amplitude.com/
mentioned snowflake.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://snowflake.com/
mentioned notion.so website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://notion.so/
mentioned gong.io website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://gong.io/
mentioned segment.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://segment.com/
mentioned getrecast.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://getrecast.com/
mentioned cal.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://cal.com/
mentioned Lessons From Scaling Ramp Sri Batchu Ramp Instacart Opendoor website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://lennyspodcast.com/lessons-from-scaling-ramp-sri-batchu-ramp-instacart-opendoor
mentioned braze.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://braze.com/
mentioned mparticle.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://mparticle.com/
mentioned rudderstack.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://rudderstack.com/
mentioned hightouch.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://hightouch.com/
mentioned thena.ai website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://thena.ai/
mentioned Silo website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://tv.apple.com/us/show/silo
mentioned appsflyer.com website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://appsflyer.com/
mentioned customer.io website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://customer.io/
mentioned branch.io website

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://branch.io/
references penname.co website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://penname.co/
references salesforce.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://salesforce.com/
references hubspot.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://hubspot.com/
references amplitude.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amplitude.com/
references snowflake.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://snowflake.com/
references notion.so website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://notion.so/
references gong.io website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://gong.io/
references segment.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://segment.com/
references getrecast.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://getrecast.com/
references cal.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://cal.com/
references Lessons From Scaling Ramp Sri Batchu Ramp Instacart Opendoor website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://lennyspodcast.com/lessons-from-scaling-ramp-sri-batchu-ramp-instacart-opendoor
references braze.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://braze.com/
references mparticle.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://mparticle.com/
references rudderstack.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://rudderstack.com/
references hightouch.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://hightouch.com/
references thena.ai website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://thena.ai/
references Silo website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://tv.apple.com/us/show/silo
references appsflyer.com website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://appsflyer.com/
references customer.io website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://customer.io/
references branch.io website

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://branch.io/

books 12

mentioned Contrarians Guide Leadership Steven Sample book

0.90

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
mentioned Art Adventure Leadership Understanding Resilience book

0.90

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
mentioned Our Flag Means Death Season book

0.90

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1
references Contrarians Guide Leadership Steven Sample book

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
references Art Adventure Leadership Understanding Resilience book

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
references Our Flag Means Death Season book

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1
recommended Contrarians Guide Leadership Steven Sample book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
recommended Contrarians Guide Leadership Steven Sample book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076
recommended Art Adventure Leadership Understanding Resilience book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
recommended Art Adventure Leadership Understanding Resilience book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318
recommended Our Flag Means Death Season book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1
recommended Our Flag Means Death Season book

0.50

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1

persons 10

mentioned Cody Morgan person

0.90

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://linkedin.com/in/cody-morgan
references Cody Morgan person

0.77

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://linkedin.com/in/cody-morgan
mentioned Lenny Rachitsky person

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evidence rules-v4
Feed author/publisher: Lenny Rachitsky
hosted by Lenny Rachitsky person

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evidence rules-v4
Feed author/publisher: Lenny Rachitsky
mentioned Marketing Technology person

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://reforge.com/courses/marketing-technology
mentioned Adobe Marketo person

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://business.adobe.com/products/marketo/adobe-marketo.html
mentioned Marketing Essentials person

0.45

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://marketingevolution.com/marketing-essentials/media-mix-modeling
references Marketing Technology person

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://reforge.com/courses/marketing-technology
references Adobe Marketo person

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://business.adobe.com/products/marketo/adobe-marketo.html
references Marketing Essentials person

0.38

evidence rules-v4
Link in episode "The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)": https://marketingevolution.com/marketing-essentials/media-mix-modeling

concepts 5

mentioned Business concept

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evidence rules-v4
Feed category: Business
mentioned Entrepreneurship concept

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evidence rules-v4
Feed category: Entrepreneurship
mentioned Austin Hay (Reforge, Ramp, Runway concept

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evidence rules-v4
The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)
discusses Business concept

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evidence rules-v4
Feed category: Business
discusses Entrepreneurship concept

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evidence rules-v4
Feed category: Entrepreneurship

companys 2

mentioned Technology company

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evidence rules-v4
Feed category: Technology
discusses Technology company

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evidence rules-v4
Feed category: Technology

Episode description as stored

Brought to you by OneSchema —Import CSV data 10x faster | Mixpanel —Event analytics that everyone can trust, use, and afford | Brave Search API —An independent, global search index you can use to power your search or AI app — Austin Hay is currently Head of Marketing Technology at Ramp and was previously the VP of Business Operations at Runway, the VP of Growth at mParticle, and the fourth employee at the unicorn Branch Metrics. In 2022 he sold his online course, the Marketing Technology Academy, to Reforge, where he now teaches Martech and has a program launching in the fall. He’s consulted on Martech and growth for companies including Notion, Airbnb, Robinhood, Postmates, Walmart, JPMorgan Chase, and many others. In today’s podcast, we discuss: • What exactly marketing technology is • What a Martech person can do for your business • When to hire a Martech person and what to look for • Austin’s favorite tools • Advice for doing attribution • Frameworks on tooling, systems, and building vs. buying • How to apply the concept of “thinking gray” to make better decisions in work and life — Find the full transcript at: https://www.lennysnewsletter.com/p/the-ultimate-guide-to-martech-austin — Where to find Austin Hay: • LinkedIn: https://www.linkedin.com/in/austinahay/ • Threads: @austinahay — Where to find Lenny: • Newsletter: https://www.lennysnewsletter.com • Twitter: https://twitter.com/lennysan • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/ — In this episode, we cover: (00:00) Austin’s background (03:58) What marketing technology is (06:17) The difference between typical growth roles and Martech (10:23) Signs you need a Martech person on your team (14:03) Hiring and placing a Martech person in B2B, B2C, and B2B2C businesses (21:15) A day in the life of a Martech professional (25:05) Marketing technology vs. marketing operations (31:14) Tooling recommendations (41:49) The never-ending struggle of how to do attribution well (50:47) Emerging tools and platforms to keep an eye on (55:26) MMM modeling (57:47) What to look for when hiring a Martech professional, and Austin’s favorite interview questions (1:02:45) His red flags for companies and “false flags” for potential hires (1:04:51) His favorite frameworks (1:13:37) Lightning round — Referenced: • Siqi Chen on LinkedIn: https://www.linkedin.com/in/siqic/ • Austin’s marketing technology course on Reforge: https://www.reforge.com/courses/marketing-technology • Notion: https://www.notion.so/ • Sri Batchu on Lenny’s Podcast: https://www.lennyspodcast.com/lessons-from-scaling-ramp-sri-batchu-ramp-instacart-opendoor/ • Cody Morgan on LinkedIn: https://www.linkedin.com/in/cody-morgan/ • Braze: https://www.braze.com • Marketo: https://business.adobe.com/products/marketo/adobe-marketo.html • Mparticle: https://www.mparticle.com/ • Segment: https://segment.com/ • Snowflake: https://www.snowflake.com/ • Reverse ETL: a primer: https://medium.com/memory-leak/reverse-etl-a-primer-4e6694dcc7fb • RudderStack: https://www.rudderstack.com/ • Hightouch: https://hightouch.com/ • Mike Molinet on LinkedIn: https://www.linkedin.com/in/mikemolinet/ • Thena: https://www.thena.ai/ • Salesforce: https://www.salesforce.com/ • Gong: https://www.gong.io/ • How today’s top consumer brands measure marketing’s impact: https://www.lennysnewsletter.com/p/how-todays-top-consumer-brands-measure • About MMM: https://www.marketingevolution.com/marketing-essentials/media-mix-modeling • Recast: https://getrecast.com/ • The Contrarian’s Guide to Leadership : https://www.amazon.com/Contrarians-Guide-Leadership-Steven-Sample/dp/0787967076 • The Art and Adventure of Leadership : https://www.amazon.com/Art-Adventure-Leadership-Understanding-Resilience/dp/1119090318/ • Suits on Netflix: https://www.netflix.com/title/70195800 • Our Flag Means Death on Prime: https://www.amazon.com/Our-Flag-Means-Death-Season/dp/B0B8N4R4X1 • What We Do in the Shadows on Hulu: https://www.hulu.com/series/what-we-do-in-the-shadows-0b1