The Canadian Boycott is About More than Economics | The Professor Is In
2026-09-14 · 20 min · 16 entities
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The Canadian Boycott is About More than Economics | The Professor Is In
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Feed author/publisher: Justin Wolfers
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Link in episode "The Canadian Boycott is About More than Economics | The Professor Is In": https://youtube.com/platypuseconomics
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Link in episode "The Canadian Boycott is About More than Economics | The Professor Is In": https://newsletter.platypuseconomics.com/
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Link in episode "The Canadian Boycott is About More than Economics | The Professor Is In": https://youtube.com/platypuseconomics
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Link in episode "The Canadian Boycott is About More than Economics | The Professor Is In": https://newsletter.platypuseconomics.com/
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Link in episode "The Canadian Boycott is About More than Economics | The Professor Is In": https://youtube.com/platypuseconomics
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Link in episode "The Canadian Boycott is About More than Economics | The Professor Is In": https://newsletter.platypuseconomics.com/
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Feed author/publisher: Justin Wolfers
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The Canadian Boycott is About More than Economics | The Professor Is In
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The Canadian Boycott is About More than Economics | The Professor Is In
Episode description as stored
Why an "infinity percent" tariff on Canada may hurt Americans more than Canadians.
The U.S.–Canada trade war just got weirder, and Justin Wolfers walks through what actually changed. After Canada answered Washington's tariffs with a measured, dollar-for-dollar response, the White House escalated again. They proposed an outright import ban on things like Canadian alcohol, dairy, and auto products. His point: banning a product punishes the American buyers who wanted it most and now can't get it at any price.
That’s not the only way Americans are getting hurt. Canadian consumers are boycotting anything U.S. You can see it in the empty hotel rooms in Las Vegas and half-full convention centers. Canadians are "speaking from their heart" about sovereignty and dignity. No handshake between leaders will make that disappear.
Why should you care? Because the price of the clowning around lands in your pocket. This could look like a lost bonus, a thinner paycheck, or your employer's shrinking income. If Canada decides it can't trust its neighbor and diversifies toward Europe and Asia, that shift outlasts any single election.
Chapters:
0:00 Jazz hands and an update
1:00 What's changed since the last video
3:19 Meet the "infinity percent" tariff
4:30 Why a ban punishes American buyers
5:30 Do consumer boycotts actually work?
9:07 The real cost is the clowning around
11:07 How big a hit is this, really?
12:10 Should Canada diversify away from the U.S.?
Subscribe — it's the one relationship with the U.S. that comes with zero tariffs:
on YouTube 👉 https://youtube.com/platypuseconomics
on Substack 👉 https://newsletter.platypuseconomics.com
Follow on Social Media @PlatypusEconomics and @JustinWolfers