MBA597 Must Read: Hooked by Nir Eyal

2016-04-18 · 12 min · 14 entities

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→ references Hooked book

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MBA597 Must Read: Hooked by Nir Eyal Want to design products that keep customers coming back for more? T
→ hosted by Omar Zenhom person

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Feed author/publisher: Omar Zenhom
→ recommended Hooked book

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MBA597 Must Read: Hooked by Nir Eyal Want to design products that keep customers coming back for more? T
→ discusses Business company

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→ discusses Entrepreneurship website

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→ discusses Careers website

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→ discusses Marketing concept

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Feed category: Marketing

Entities found in this episode

websites 4

mentioned Entrepreneurship website

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Feed category: Entrepreneurship
mentioned Careers website

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Feed category: Careers
discusses Entrepreneurship website

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Feed category: Entrepreneurship
discusses Careers website

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Feed category: Careers

books 3

mentioned Hooked book

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MBA597 Must Read: Hooked by Nir Eyal Want to design products that keep customers coming back for more? T
references Hooked book

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MBA597 Must Read: Hooked by Nir Eyal Want to design products that keep customers coming back for more? T
recommended Hooked book

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MBA597 Must Read: Hooked by Nir Eyal Want to design products that keep customers coming back for more? T

concepts 3

mentioned Marketing concept

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Feed category: Marketing
mentioned Hooked by Nir Eyal concept

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MBA597 Must Read: Hooked by Nir Eyal
discusses Marketing concept

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Feed category: Marketing

persons 2

mentioned Omar Zenhom person

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Feed author/publisher: Omar Zenhom
hosted by Omar Zenhom person

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Feed author/publisher: Omar Zenhom

companys 2

mentioned Business company

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Feed category: Business
discusses Business company

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Feed category: Business

Episode description as stored

Want to design products that keep customers coming back for more? That’s the topic of this week’s must-read book for the budding entrepreneur. Hooked by Nir Eyal teaches you how to create products that don’t just solve problems—they form habits. By focusing on your customers’ specific motivations and triggers, you can create something they’ll use automatically, without even thinking about it. It’s the kind of thinking that makes products like Google and Facebook so ubiquitous. And it’s the kind of thinking that turns a sale into a relationship. Hit play to listen right now! SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors: Sumo The #1 tool to grow your website’s traffic and your email list. Sumo powers almost 400,000 websites! Best of all, it’s free! Get started with their basic plan over at Sumo right now! Show Links: Get the book on Amazon! Hooked by Nir Eyal Visit the author’s website! nirandfar.com/hooked The post MBA597 Must Read: Hooked by Nir Eyal appeared first on The $100 MBA . Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.