The Affiliate Channel Most Brands Ignore: One Partner Driving $120K a Month

2026-09-29 · 60 min · episode 488 · 11 entities

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Entities found in this episode

companys 4

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hosted by Steve Hutt | Shopify and eCommerce Expert company

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The Affiliate Channel Most Brands Ignore: One Partner Driving $120K a Month
discusses Marketing concept

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Feed category: Marketing

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Episode description as stored

Up to 90% of affiliate applications add no value, yet paid search partners drive six figures a month for scaling DTC brands. In this episode, Joshua Kennedy, founder of Imagine Marketing, breaks down: Why paid search review sites beat PR hits, with one affiliate partner driving $120K a month for a single brand How $5,000 test budgets uncover keyword clusters your affiliates aren't bidding on yet Where ChatGPT ads and post-purchase offers fit, and why subscription LTV makes affiliate payouts work Whether you're doing $5M years or $100M years, this conversation delivers strategies you can test this week. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-488/ Connect with us: 🐦 Twitter: https://twitter.com/stevenhutt/ 💼 LinkedIn: https://www.linkedin.com/in/shutt/ 📘 Facebook: https://www.facebook.com/thrivingwithshopify/