Pre-Orders And Back In Stock Alerts: Restocked 500, Emailed 10,000

2026-08-25 · 45 min · episode 483 · 13 entities

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CEO of STOQ
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→ hosted by Steve Hutt | Shopify and eCommerce Expert company

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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert

Entities found in this episode

companys 6

mentioned Steve Hutt | Shopify and eCommerce Expert company

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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert
mentioned STOQ company

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CEO of STOQ
mentioned Business company

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Feed category: Business
works at STOQ company

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CEO of STOQ
discusses Business company

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Feed category: Business
hosted by Steve Hutt | Shopify and eCommerce Expert company

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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert

concepts 3

mentioned Marketing concept

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mentioned Restocked 500, Emailed 10,000 concept

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Pre-Orders And Back In Stock Alerts: Restocked 500, Emailed 10,000
discusses Marketing concept

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evidence rules-v5
Feed category: Marketing

persons 2

mentioned Steve Hutt person

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Feed author/publisher: Steve Hutt
hosted by Steve Hutt person

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Feed author/publisher: Steve Hutt

websites 2

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Feed category: Entrepreneurship
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Feed category: Entrepreneurship

Episode description as stored

Sold out does not have to mean lost sales. Out-of-stock product pages leak demand every week that Shopify brands could capture with preorders. In this episode, Sandesh Kulai, CEO of STOQ, breaks down: Why batching back in stock alerts to your actual restock quantity beats notifying the entire waitlist When to collect full payment upfront versus a deposit, and what Shopify Payments requires How waitlist and preorder data tells you what to reorder before your next purchase order Whether you're doing $20K months or $2M months, this conversation delivers strategies you can test this week. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-483/ Connect with us: 🐦 Twitter: https://twitter.com/stevenhutt/ 💼 LinkedIn: https://www.linkedin.com/in/shutt/ 📘 Facebook: https://www.facebook.com/thrivingwithshopify/