The 2-Week Holiday Test That Decides What Your Store Is Worth

2026-08-18 · 55 min · episode 482 · 10 entities

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→ hosted by Steve Hutt | Shopify and eCommerce Expert company

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Entities found in this episode

companys 4

mentioned Steve Hutt | Shopify and eCommerce Expert company

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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert
mentioned Business company

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hosted by Steve Hutt | Shopify and eCommerce Expert company

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websites 2

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Episode description as stored

Your Shopify store's revenue isn't what buyers pay for. After 72 acquisitions, here's what actually sets your exit valuation. In this episode, Bawar Ahmad, founder at eComma, breaks down: Why founder dependency caps valuation, and the two-week holiday test buyers use to measure it The profit band that gets real offers, $100K to $2.5M a year, and what gets rejected fast Why earnouts rarely pay out, and how to negotiate terms instead of fighting over price Whether your brand clears $100K in profit or $2.5M, this conversation gives you an exit playbook you can start building this quarter. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-482/ Connect with us: 🐦 Twitter: https://twitter.com/stevenhutt/ 💼 LinkedIn: https://www.linkedin.com/in/shutt/ 📘 Facebook: https://www.facebook.com/thrivingwithshopify/