Your Ads Know Your Customer. Your Website Doesn't
2026-05-14 · 38 min · episode 460 · 10 entities
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CEO of Kinect
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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert
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companys 6
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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert
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CEO of Kinect
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Episode description as stored
Your ads are hyper-personalized. Your Shopify storefront isn't. That mismatch is leaking conversions for 7-figure brands.
In this episode, Kratik Agrawal, founder and CEO of Kinect (YC-backed), breaks down:
How real-time storefront personalization drove 10-12% conversion lift for early Shopify customers (and 2-3x for shoppers who engage the AI sales rep)
Why non-commodity Shopify brands shouldn't chase agentic commerce yet, and what to fix before UCP standards roll out
The adaptive PDP framework that swaps copy, images, and recommendations based on where visitors actually came from
Whether you're doing $500K a year or $10M+, this conversation delivers strategies you can test this week.
📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-460/
Connect with us:
🐦 Twitter: https://twitter.com/stevenhutt
💼 LinkedIn: https://www.linkedin.com/in/shutt/
📘 Facebook: https://www.facebook.com/thrivingwithshopify