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The $9,000 Affiliate Fraud Most Shopify Brands Are Paying For (And Don't Know It)

2026-04-21 · 33 min · episode 456 · 11 entities

episode page audio

Asserted relationships

  • → founded Saathi company
    0.54
    evidence rules-v5
    founder of Saathi
  • → works at Saathi company
    0.50
    evidence rules-v5
    founder of Saathi
  • → discusses Business company
    0.40
    evidence rules-v5
    Feed category: Business
  • → discusses Entrepreneurship website
    0.40
    evidence rules-v5
    Feed category: Entrepreneurship
  • → discusses Marketing concept
    0.40
    evidence rules-v5
    Feed category: Marketing
  • 0.40
    evidence rules-v5
    Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert

Entities found in this episode

companys 7

  • 0.70
    evidence rules-v5
    Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert
  • mentioned Saathi company
    0.68
    evidence rules-v5
    founder of Saathi
  • founded Saathi company
    0.54
    evidence rules-v5
    founder of Saathi
  • mentioned Business company
    0.50
    evidence rules-v5
    Feed category: Business
  • works at Saathi company
    0.50
    evidence rules-v5
    founder of Saathi
  • discusses Business company
    0.40
    evidence rules-v5
    Feed category: Business
  • 0.40
    evidence rules-v5
    Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert

websites 2

  • mentioned Entrepreneurship website
    0.50
    evidence rules-v5
    Feed category: Entrepreneurship
  • discusses Entrepreneurship website
    0.40
    evidence rules-v5
    Feed category: Entrepreneurship

concepts 2

  • mentioned Marketing concept
    0.50
    evidence rules-v5
    Feed category: Marketing
  • discusses Marketing concept
    0.40
    evidence rules-v5
    Feed category: Marketing
Episode description as stored
A mom influencer with 3,000 followers pocketed $9K in fraudulent affiliate commissions in 90 days. If you run a Shopify affiliate program, you're likely overpaying too. In this episode, Yash Chavan, founder of Saathi (and Saral), breaks down: Why most affiliate dashboards lie about incrementality, and how to identify affiliates intercepting sales you'd already close The post-purchase survey method that surfaces influencer-driven sales your click tracking misses entirely A 3-step audit for $1M+ Shopify brands: scan for fraud, purge inactive affiliates, double down on high performers Whether you're doing $10K months or $10M years, this conversation delivers strategies you can test this week. 📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-456/ Connect with us: 🐦 Twitter: https://twitter.com/stevenhutt 💼 LinkedIn: https://www.linkedin.com/in/shutt/ 📘 Facebook: https://www.facebook.com/thrivingwithshopify