Why Your $100 DTC Orders Can't Compete with $10K Wholesale Relationships
2026-02-03 · 44 min · episode 445 · 12 entities
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Feed author/publisher: Steve Hutt | Shopify and eCommerce Expert
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Episode description as stored
DTC brands struggling in 2025: there's a $5.9 trillion wholesale opportunity you're missing while chasing the $1.3 trillion online market.
In this episode, Meghann Butcher, founder of RepSpark, breaks down:
How 80,000+ retailers actively discover and order from emerging brands through B2B platforms
The operational backbone that turns chaotic wholesale order management into automated fulfillment
Why adding wholesale legitimizes DTC brands and opens revenue channels beyond paid acquisition
Whether you're doing $50K months or $5M years, this conversation delivers strategies you can test this week.
📝 Full show notes, strategic takeaways, and resources: https://ecommercefastlane.com/podcast/episode-445/
Connect with us:
🐦 Twitter: https://twitter.com/stevenhutt
💼 LinkedIn: https://www.linkedin.com/in/shutt/
📘 Facebook: https://www.facebook.com/thrivingwithshopify