The Evolving Business of Celebrity Partnerships and Events with Allison Statter

2026-06-19 · 36 min · episode 575 · 14 entities

episode page audio

Asserted relationships

→ appeared on Gloss Angeles podcast

0.68

evidence rules-v5
The Evolving Business of Celebrity Partnerships and Events with Allison Statter
→ hosted by Kirbie Johnson and Sara Tan person

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Feed author/publisher: Kirbie Johnson and Sara Tan
→ works at Blended Strategy Group company

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evidence rules-v5
CEO of Blended Strategy Group
→ works at Blended Strategy Group company

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CEO of Blended Strategy Group
→ discusses News concept

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Feed category: News
→ discusses Arts concept

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evidence rules-v5
Feed category: Arts
→ discusses Entertainment News concept

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evidence rules-v5
Feed category: Entertainment News
→ discusses Fashion & Beauty concept

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evidence rules-v5
Feed category: Fashion & Beauty

Entities found in this episode

concepts 7

mentioned Arts concept

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evidence rules-v5
Feed category: Arts
mentioned Entertainment News concept

0.50

evidence rules-v5
Feed category: Entertainment News
mentioned Fashion & Beauty concept

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evidence rules-v5
Feed category: Fashion & Beauty
discusses News concept

0.40

evidence rules-v5
Feed category: News
discusses Arts concept

0.40

evidence rules-v5
Feed category: Arts
discusses Entertainment News concept

0.40

evidence rules-v5
Feed category: Entertainment News
discusses Fashion & Beauty concept

0.40

evidence rules-v5
Feed category: Fashion & Beauty

persons 3

mentioned Allison Statter person

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evidence rules-v5
The Evolving Business of Celebrity Partnerships and Events with Allison Statter
mentioned Kirbie Johnson and Sara Tan person

0.70

evidence rules-v5
Feed author/publisher: Kirbie Johnson and Sara Tan
hosted by Kirbie Johnson and Sara Tan person

0.55

evidence rules-v5
Feed author/publisher: Kirbie Johnson and Sara Tan

companys 3

mentioned Blended Strategy Group company

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evidence rules-v5
CEO of Blended Strategy Group
works at Blended Strategy Group company

0.50

evidence rules-v5
CEO of Blended Strategy Group
works at Blended Strategy Group company

0.50

evidence rules-v5
CEO of Blended Strategy Group

podcasts 1

appeared on Gloss Angeles podcast

0.68

evidence rules-v5
The Evolving Business of Celebrity Partnerships and Events with Allison Statter

Episode description as stored

Allison Statter has spent her career helping shape the brands, personalities, and cultural moments that capture our attention. As co-founder and CEO of Blended Strategy Group, she works at the intersection of celebrity, influence, marketing, and consumer behavior—often behind the scenes of campaigns that look effortless to the rest of us. Allison joins us to break down the realities of celebrity partnerships, influencer strategy, and modern brand building. We discuss why consumers are getting smarter about marketing, the biggest mistakes celebrities make when launching brands, and whether social media has made famous people less powerful than they once were. Allison also gets candid about the hidden challenges of growing up around powerful connections, how success can change the way women move through the world, and the personal inspiration behind her fragrance brand, XOA. Use code GLOSSANGELES for 15% off your order . Watch our episodes! Shop our episodes Instagram: @ glossangelspod | TikTok: @ glossangelespod Email: glossangelespodcast@gmail.com Hosted on Acast. See acast.com/privacy for more information.