The Non-Linear Path to Building a Science-Backed Skincare Brand with Allison McNamara
2026-01-20 · 30 min · episode 45 · 10 entities
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Feed author/publisher: Lara Schmoisman
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The Non-Linear Path to Building a Science-Backed Skincare Brand with Allison McNamara
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In this Coffee Nº5 episode, Lara sits down with Allison McNamara, Founder and CEO of MARA Beauty, to explore the non-linear path from media to building a science-backed skincare brand. A grounded conversation about discipline, focus, and earning clarity over time.
We'll talk about:
Why non-linear careers often lead to stronger founders
Building a science-backed brand without shortcuts
How discipline shapes product and growth decisions
The reality behind scaling and retail expansion
Why focus matters more than speed
When brand clarity finally clicks
For more information, visit Allison McNamara's LinkedIn and Instagram .
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
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