Why No Is More Powerful Than Yes | Chris Voss

2026-08-14 · 97 min · episode 1967 · 23 entities

episode page audio

Asserted relationships

→ references Never Split the Difference book

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evidence rules-v5
u off the phone. Voss is the founder of The Black Swan Group and the author of Never Split the Difference, and in this conversation he breaks down the exact language that turns a stuck
→ authored Never Split the Difference book

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author of Never Split the Difference
→ hosted by Lewis Howes person

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Feed author/publisher: Lewis Howes
→ founded The Black Swan Group company

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founder of The Black Swan Group and
→ works at The Black Swan Group company

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founder of The Black Swan Group and
→ discusses Business company

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→ discusses Education concept

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→ discusses Entrepreneurship website

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→ discusses Health & Fitness concept

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→ discusses Self-Improvement concept

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→ discusses Mental Health person

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Feed category: Mental Health
→ references Lewishowes.Com website

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Link in episode "Why No Is More Powerful Than Yes | Chris Voss": https://lewishowes.com/1967

Entities found in this episode

concepts 6

mentioned Education concept

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Feed category: Education
mentioned Health & Fitness concept

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Feed category: Health & Fitness
mentioned Self-Improvement concept

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Feed category: Self-Improvement
discusses Education concept

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evidence rules-v5
Feed category: Education
discusses Health & Fitness concept

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evidence rules-v5
Feed category: Health & Fitness
discusses Self-Improvement concept

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Feed category: Self-Improvement

persons 5

mentioned Lewis Howes person

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Feed author/publisher: Lewis Howes
hosted by Lewis Howes person

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Feed author/publisher: Lewis Howes
mentioned Mental Health person

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Feed category: Mental Health
mentioned Chris Voss person

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Why No Is More Powerful Than Yes | Chris Voss
discusses Mental Health person

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Feed category: Mental Health

companys 5

mentioned The Black Swan Group company

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founder of The Black Swan Group and
founded The Black Swan Group company

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founder of The Black Swan Group and
mentioned Business company

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Feed category: Business
works at The Black Swan Group company

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founder of The Black Swan Group and
discusses Business company

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Feed category: Business

websites 4

mentioned Entrepreneurship website

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evidence rules-v5
Feed category: Entrepreneurship
mentioned Lewishowes.Com website

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evidence rules-v5
Link in episode "Why No Is More Powerful Than Yes | Chris Voss": https://lewishowes.com/1967
discusses Entrepreneurship website

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Feed category: Entrepreneurship
references Lewishowes.Com website

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evidence rules-v5
Link in episode "Why No Is More Powerful Than Yes | Chris Voss": https://lewishowes.com/1967

books 3

mentioned Never Split the Difference book

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evidence rules-v5
author of Never Split the Difference
references Never Split the Difference book

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evidence rules-v5
u off the phone. Voss is the founder of The Black Swan Group and the author of Never Split the Difference, and in this conversation he breaks down the exact language that turns a stuck
authored Never Split the Difference book

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evidence rules-v5
author of Never Split the Difference

Episode description as stored

You've been taught that YES means you won. Chris Voss says it's usually the moment you get played. The former lead FBI international kidnapping negotiator built a career proving the opposite of what most of us believe about persuasion. NO isn't rejection. It's the moment the real conversation starts. YES, more often than not, is a counterfeit answer people give just to get you off the phone. Voss is the founder of The Black Swan Group and the author of Never Split the Difference, and in this conversation he breaks down the exact language that turns a stuck negotiation into a done deal. You'll hear the calibrated questions he used to save hostages, and the same questions people are now using in boardrooms and car dealerships. He also gets specific. What to say when someone dismisses your price. How to ask for an upgrade without ever demanding one. Why the words you choose in the first nine minutes of any conversation decide how the rest of it goes. This one will change how you hear the word NO for the rest of your life. Chris’ Books: The Full Fee Agent Empathy and Understanding In Business Never Split the Difference: Negotiating As If Your Life Depended On It In this episode you will: Learn why a fast YES is usually a fake yes and how to spot it in real time Discover the calibrated question format Chris used in real FBI hostage negotiations Overcome the instinct to fear a NO and use it to move the conversation forward Recognize the accusations audit and how naming objections before they're raised disarms them Build a simple script for getting upgrades, discounts, and better deals anywhere For more information go to https://lewishowes.com/1967 More SOG episodes we think you’ll love! Get More From Lewis! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.