Kodiak Cakes: Joel Clark (2020)
2023-01-02 · 75 min · episode 478 · 5 entities
Asserted relationships
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0.55
evidence rules-v4
Feed author/publisher: Guy Raz | Wondery
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0.40
evidence rules-v4
Feed category: Business
Entities found in this episode
concepts 3
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0.50
evidence rules-v4
Feed category: Business
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0.42
evidence rules-v4
Kodiak Cakes: Joel Clark (2020)
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0.40
evidence rules-v4
Feed category: Business
persons 2
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0.70
evidence rules-v4
Feed author/publisher: Guy Raz | Wondery
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0.55
evidence rules-v4
Feed author/publisher: Guy Raz | Wondery
Episode description as stored
When he was 8 years old, Joel Clark loaded bags of his mom's whole grain pancake mix into a red wagon to sell door-to-door. By the mid-90s, he and his older brother had upgraded to selling the mix out of a Mazda sedan and calling it Kodiak Cakes. As he tried to scale the business, Joel made some risky business decisions and almost went bankrupt, but eventually got the brand into Target—a major turning point. Today, Kodiak Cakes is one of the best-selling pancake mixes in America.
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