UPPAbaby: Bob and Lauren Monahan
2021-03-29 · 53 min · episode 329 · 7 entities
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Feed author/publisher: Guy Raz | Wondery
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Feed category: Business
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Link in episode "UPPAbaby: Bob and Lauren Monahan": http://summit.npr.org/
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Feed category: Business
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UPPAbaby: Bob and Lauren Monahan
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Feed category: Business
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Feed author/publisher: Guy Raz | Wondery
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Feed author/publisher: Guy Raz | Wondery
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Link in episode "UPPAbaby: Bob and Lauren Monahan": http://summit.npr.org/
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Link in episode "UPPAbaby: Bob and Lauren Monahan": http://summit.npr.org/
Episode description as stored
As a product developer, Bob Monahan worked with some iconic brands: the Pump at Reebok, the Taurus and Mustang at Ford. When he moved on to work at a baby products company, he happened to discover another set of wheels that caught his eye: a sleek-looking stroller that could accommodate a car-seat or a bassinet. Bob was itching to start his own venture, so in 2006, with the help of his wife Lauren, he launched UPPAbaby and started selling a European-style stroller at an "entry-level luxury" price. As a dad himself, Bob guessed that other dads would be intrigued by UPPAbaby's design; meanwhile, big-name celebrities started to use the stroller, and photos of them pushing it helped accelerate sales. The brand grew quickly, and 15 years after its launch, UPPAbaby employs over 100 people and sells strollers in more than 50 countries.
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